MBA / Business & leadership

General Management

Build a broad management perspective across functions before choosing where to apply it.

Compare this direction

FOLLOW YOUR INTEREST

You might enjoy this if…

You want breadth, are exploring your direction or need to work across functions.

YOUR LEARNING DIRECTION

From subjects
to ways of thinking.

Use this guide to understand the field. Check the official syllabus for exact electives and current availability.

Cross-functional management

Business strategy

Leadership and organisations

Integrated decision-making

Capabilities to explore

Connect customer, financial, operational and people considerations.
Explain a business decision from more than one functional perspective.
Recognise when specialist expertise is needed.

FROM THE PUBLISHED CURRICULUM

See the subjects behind the direction.

The early semesters establish a business foundation. These later-semester subjects are listed on Amity’s programme page.

Explore the shared foundation

Semester 3 · published subjects

Strategic Management
Strategic Financial Management
Strategic Human Resource Management
Product and Brand Management
Operations Planning, Scheduling and Control
Applications of Disruptive Technologies in Business
Minor Project

Semester 4 · published subjects

Big Data Analytics
Digital Commerce Reinventing Business Models
Digital Marketing
Management in Action Social Economic and Ethical Issues
Major Project

PICTURE THE APPLICATION

What could this
look like in practice?

This original example illustrates the kind of business thinking connected with the field. It is not a promised programme assignment.

ILLUSTRATIVE PROJECT

Create a balanced growth recommendation for a fictional company facing financial, people and customer constraints.

Frame the problemExplore the evidenceExplain your decision

Try a business challenge

CONNECT THE LEARNING WITH WORK

Where could you
use this thinking?

Research the responsibilities, skills and entry requirements in these work contexts. Your experience and the employer’s requirements matter alongside the qualification.

Management traineeBusiness operations professionalProject coordinator

Illustrative career directions, not job or salary guarantees.

READY FOR YOUR NEXT QUESTION?

Turn interest into a plan.

Check eligibility, current fees and the next available intake.

Explore next steps